Be the brand AItells shoppers
to buy.

AIxprt gets Shopify and D2C brands named by ChatGPT, Gemini, Claude and Perplexity — then shows you the orders it brought in.

Get your free auditWhy this matters

The assistants your buyers actually ask — checked every week

What changed

Ten blue links became three names.

Google gave you ten positions, a second page, and an ad slot you could buy your way into. An assistant gives three names.

There is no page two. There is no bid. Either the machine knows your brand, or your buyer never learns you exist.

68%

of Google searches now end without a single click — up from 60% two years ago.

SparkToro · Similarweb clickstream, Jan–Apr 2026 · source
−38%

organic clicks on the searches where Google shows an AI Overview.

Randomised field experiment, Indian School of Business & Carnegie Mellon, 1,065 users, 2026
Searching for something to buy
best vitamin C serum for sensitive skin
AI answer

For sensitive skin, three I'd suggest:

01Lumen Skingentle 10% formula
02Nord & Bloomfragrance-free
03Ardent Labsdermatologist-tested
Your brand isn't one of them. The buyer never scrolls.
Illustrative. Brand names invented.
The part nobody tells you

You're already getting AI traffic. Your reports call it Direct.

ChatGPT strips the referrer from its links. Its mobile app hands you off to the browser and the referrer disappears. Plenty of people just copy your web address and paste it in.

So the orders arrive, and your analytics files most of them under Direct — the bucket everyone reads as "brand awareness" and moves on from. Your fastest-growing sales channel is sitting inside it, unnamed.

Go and look at your Direct traffic for the last twelve months. That shape is the reason this page exists.

Traffic by sourcelast 30 days
Direct42%
ChatGPTPerplexityGeminiClaudeActually direct
Organic search31%
Paid social18%
Email9%

Direct is your biggest channel. Nobody ever asks what's inside it.

Illustrative split. Yours will differ.
And it is not small

Shopify's own numbers, not ours.

8×

growth in sessions referred by AI assistants to Shopify stores, year over year.

13×

growth in orders referred by AI assistants, year over year.

~50%

higher conversion than organic search when a shopper lands from an assistant.

14%

higher average order value on those orders. They arrive already decided.

Shopify Q1 2026 commerce data, published May 2026 · shopify.com  ·  More than half of those sessions open straight on a product page. For organic search it's about one in five.

Website first.

AIxprt keeps your brand in the answer.

A tracked set of real buyer questions, asked every week across every assistant. Every fix and every mention dated against the result.

Live answers · what your customer sees
4 assistants · weekly
NAMED BY0 / 4
Recommended · ChatGPT
BUYER QUESTION
—
CITED PAGE
—
idle
Visibility pipeline · how it gets there
Runs Mon 06:00
Visibility pipeline · live4 engines · 0 errors
›
Received prompt-014: "Buy SkinCeuticals UK" from the weekly set
PROMPTS TRACKED
1,247
MENTIONS EARNED
318
SHARE OF VOICE
38%
STACK
ChatGPT · Perplexity · Gemini · Claude
Prompt board · Sep
Weekly run · Mon 06:00
W3603
Buy SkinCeuticals UKBuyer intent
ChatGPTPerplexityGemini
Crawler accessFix shipped
OAI-SearchBotClaudeBot
W3710
Vitamin C serum vs retinolComparison page
ChatGPTPerplexity
Product feed liveShopify → ChatGPT
Feed
W3817
A.G.E. Interrupter AdvancedProduct
GeminiClaude
Editorial featureMention earned
Press
W3924
Stockists with easy returnsTrust
ChatGPTGeminiPerplexity
W4001 · now
Best SPF 50 for daily useAnswer page
ChatGPTPerplexity
W4108
SkinCeuticals SPF 50 UKSeasonal
Gemini
W4215
Quarterly refreshContent current
Pages
Fix the site.

Readable by every AI, complete, and current. Always first.

Earn the mentions.

Reviews, editorial, directories, communities — built every month.

Prove it weekly.

Who AI names, the traffic it sends, the sales it makes.

  1. 1✓

    Website that AI can read

    Crawlers unblocked, key pages as real text, every description complete. Rebuild only if tuning won't get there — quoted separately.

  2. 2✓

    Mentions AI trusts

    Third-party pages that name you carry more weight than anything on your own site. Built month after month.

  3. 3✓

    Weekly proof

    The same questions, asked again every week, on every assistant. Share of voice you can put in a board pack.

SITE CHECK · yourbrand.co.uk5 days
OAI-SearchBotallowed
PerplexityBotallowed
ClaudeBotallowed
Product descriptions61 completed
Server-rendered pagesyes
Product feed → ChatGPTlive · 214
MENTIONS · this month+12
Editorial round-up · "best linen bedding"live
Trustpilot · 400 reviews passeddone
Reddit r/BuyItForLife threadcited
Directory listings · 9updated
YouTube review · 2 creatorsin progress
SHARE OF VOICE · W1238%
W1
W4
W7
W10
W12
ChatGPT9/10
Perplexity10/10
Gemini6/10
Claude4/10
What it looks like when it works

Every order, with the assistant that sent it.

We track the sessions assistants send you and match them to real orders, so a sale arrives with a name against it instead of disappearing into Direct.

You see which assistant sent it, what the shopper was asking, and what it was worth. The channel stops being a theory and starts being a line in your revenue.

Same dashboard shows the other half: the buying questions we ask every week, and whether you were named.

See where you stand today
AIxprt · order attribution
AI-attributed orders · this month0
Value£0
live
Illustrative feed. Your dashboard shows your own orders.
Evidence over adjectives.

Every answer, on the record.

A login, not a PDF. What AI says about you, what changed, and what it produced.

Live
"Which linen bedding brand should I buy from in the UK?"

Share of voice
38%
Prompts won
27/75
AI-referred orders
142
Verbatim answersPrice quoted, product named, mistakes we're correcting — stored every week.
#answers#accuracyExplore →
Mon 06:00
MonTueWedThuFriSatSun
  1. Queued · 75 prompts
  2. Sampling ChatGPT ×10
  3. Sampling Perplexity ×10
  4. Sampling Gemini · Claude
  5. Written to prompt board
Fixed scheduleFrozen prompt set, so week 12 compares to week 1.
#weeklyExplore →
Always on
No "guaranteed rankings"CAP Code 3.7
Never
Every claim screenshottedFrom the dashboard
Always
AI-drafted contentHuman-edited
Reviewed
Client dataUK / EU hosted, DPA
Protected
Built-in guardrailsHonest scope, checkable numbers, nothing that can't be shown.
#cap-code#gdprExplore →
4 new
Forbes
Editorial feature liveNamed in "best linen bedding" round-up
8m
Trustpilot
Review threshold reachedTrustpilot passed 400 reviews
1h
Shopify
Fix shippedDescriptions completed on 61 products
4h
Gemini
New prompt wonGemini now names you for "hot sleepers"
1d
Work logFixes, pages, mentions — dated, so cause shows before effect.
#worklogExplore →
Insights

Track who AI names, in real time.

Per assistant, per prompt, per week — next to the traffic and orders it sends.

Brand insights12 weeks
Prompts naming you
3,389
Prompts naming a rival
1,128
AI-referred sessions
7,290
Share of voice by week%
W1
W2
W3
W4
W5
W6
W7
W8
W9
W10
W11
W12
PromptChatGPTGeminiClaudePerplexity
Best linen bedding UK9/106/108/1010/10
Linen vs cotton sheets7/104/105/108/10
Easy returns bedding10/109/107/109/10
Bedding for hot sleepers3/102/101/104/10
Stonewashed linen duvet6/107/104/106/10
Who this is for

Where a recommendation turns straight into an order.

BEAUTY & SKINCARE

Shoppers ask AI what is safe for their skin.

Ingredients, sensitivities, routines, price. Every answer names a few brands, and it is rarely the biggest one.

UK · US · EU HOME & LIVING

Considered buys, compared out loud.

Materials, sizing, delivery, guarantees. Long research journeys that assistants are very good at shortening to three names.

UK · US · EU SUPPLEMENTS & FOOD

Dietary questions get asked, not typed.

Allergens, sourcing, dosage, certification. If your facts are not on the page in plain text, you are not in the answer.

UK · US · EU
Questions

Straight answers.

The five things every store owner asks before they start.

Still have a question? Ask it in the audit form — we answer every one, in five working days. Get your audit
  1. 01
    How is this different from SEO?
    SEO ranks a page so someone can click it. An assistant skips the list and names a brand. It leans on what other sites say about you, whether your product facts are readable in plain text, and whether its crawler is allowed in at all. Most of that sits outside the ranking playbook — and good SEO alone does not get you named.
  2. 02
    Can you really tell which orders came from ChatGPT?
    Most of it, yes — and the part we cannot attribute, we say so rather than round up. Assistants strip their referrer often enough that a chunk lands in Direct no matter what you do. We catch what is catchable, show it against real orders, and never present an estimate as a measurement.
  3. 03
    How soon does anything move?
    Foundations show within weeks. Recommendations build over months, because trust does. You watch the curve on the dashboard rather than wait for a promise.
  4. 04
    Do you guarantee a position?
    No, and you should be wary of anyone who does. We show numbers you can check, every week.
  5. 05
    Do I need to replatform or rebuild my store?
    Almost never. Most Shopify stores need tuning, not rebuilding — crawlers unblocked, product facts written as real text, descriptions finished. If a rebuild genuinely is the blocker we will say so plainly and quote it separately.
Free audit · five working days

See what AI says about you.

Who's named, who isn't, and the first three things to fix. No obligation.

Nothing held back for a sales call.
Thank you — your audit is on its way within five working days.